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Public Communication

Overview

Official Name of Program

Public Communication

Plan Code

PUBCOMM-AC

Department(s) Sponsoring Program

Career

Graduate

Degree Designation

ADVCERPB - Advanced Certificate Post Baccalaureate

HEGIS Code

2102.00

NYSED Program Code

41319 - PUBCOMM-AC

CIP Code

44.0401

Certificate In Public Communication 

The Certificate in Public Communication is a highly focused, 12-credit program that prepares students to become leaders in communication-related positions in the public sector and non-profit organizations. Students learn how to create cutting-edge campaigns that employ digital and traditional media, encourage diversity, and maintain a positive public image of their organization. Students will study and produce communication in multiple contexts that include policy deliberation, persuasive campaigns, mass and digital media, global, governmental, and organizational. 

Students in the Public Communication Certificate program are eligible for all graduate student services offered at the Marxe School. The credits are fully transferable to the MPA and MIA degrees. MPA and MIA degree students are eligible to apply for the certificate program. 

Program Goals 

Students will: 

1) Exhibit an awareness of strengths and weaknesses in oral and written communication and articulate a plan to maximize communication effectiveness.   

2) Demonstrate an ability to plan a communication strategy.  

Requirements